Steadfast has today launched Prevail, a multiline high net worth and farming specialist that brings together three long-standing underwriting agencies – Mansions, Dawes and Argis.

Prevail CEO David McMurdo says the move builds on the success of the “proven” agencies and opens the potential for expansion.

“Our focus on the future is clear: our purpose is to empower our valued brokers and partners with high-quality insurance solutions across niche consumer and specialty business segments, delivering for clients who expect more from their insurance coverage,” he said. 

“Today that means protecting high net worth individuals’ homes and cherished possessions, luxury and classic motor vehicles, high-performance motorcycles, and Australian primary producer farms. 

“Tomorrow, it means enabling expansive solutions that resonate across a broader set of niche customer groups.”

Prevail’s Elite Home, Elite Motor Vehicle and Elite Motorcycle insurance products are already live on Steadfast’s Simplafy Connect platform.

Mr McMurdo says when Prevail’s Farm Elite Insurance joins Simplafy next year, it will become “a single, streamlined, digital marketplace for brokers to access all Prevail’s insurance solutions”.

High net worth home and contents provider Mansions and luxury motor insurer Dawes have been operating for more than 30 years and recently became more closely aligned while focusing on data and technology. The Argis brand has delivered specialised cover for farmers for more than 20 years.

Capacity for Prevail’s home product continues to be provided by QBE, motor products continue to be backed by Allianz, and farm by Pacific International Insurance.

Prevail’s website says the motor and farm products are the same as those previously available through Dawes and Argis, but there are changes to the home product.

It says the cyber protection benefit has been upgraded, and for properties that include cover for home and contents, the minimum excess will increase from $1000 to $2500. For properties with contents cover only, the minimum excess will remain at $1000.

insuranceNEWS.com.au reported Mr McMurdo’s appointment on Friday, along with Stephen Ward’s promotion to CEO of Steadfast Underwriting Agencies' new commercial lines business, which includes Miramar, Procover, IUA, Pint, Sports Underwriting, Quanta, Platinum Placement Solutions and PI Direct.