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23 May 2013
Loss adjuster McLarens Young New Zealand will rebrand as Cerno NZ on July 1, following the rebrand of the Australian business 12 months ago.
Interim McLarens Young NZ CEO Dean Garrod says the name change was originally supposed to occur at July 1 last year, in line with the Australian operation, but the enormous workload from the Canterbury earthquakes caused the delay.
He says the decision to adopt Cerno as its new name was made jointly by the Australian and New Zealand businesses.
“It’s good to have a strong trans-Tasman brand and relationship,” Mr Garrod told insuranceNEWS.com.au.
He says the name change signifies a “more modern, innovative approach” and a move away from the image of a “staid, traditional loss adjuster”.
Former McLarens Young NZ CEO Kerry Gupwell has left the company to join NZ environmental consultancy Boffa Miskell.
Mr Garrod was formerly MD of McLarens Young’s Auckland office and a national board member of McLarens Young NZ. He says a permanent CEO for the business is expected to be announced shortly.
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